09th December 2006
FSW have developed an intercative video eCard for the National Lottery. The eCard developed to run in conjunction with the Lotto's TV advertising campaign. The TV advert shows a house covered in a range of christmas lights that animate to the sound of the Lotto's theme tune.
FSW developed an interactive game using the video elements from the TV advert. Users could select lights from the house and in the gardens dragging them onto a timeline so they are animated at keypoints in the theme tune. Users could preview and change the position and occurance of the light animation until they were satisfied with their light sequence at which point they could send the video eCard to friends and family to be viewed via an email link.